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The RNLI has launched an education campaign hoping to help people who fall into the water :

Float to live: Fight your instincts, not the water

You fall into the water unexpectedly. What do you do?

a) Swim
b) Panic
c) Float

Many people would fight the effects of cold water by swimming hard or panicking – two potentially life-threatening instincts that can quickly lead to drowning. Floating until the cold water shock passes could save your life.

As part of our Respect the Water drowning prevention campaign, we’re urging you to fight your instincts, not the water, and remember one simple skill – floating. See how to float in our short film and interactive guide, then please share with others to improve their chances of survival too.

For more details CLICK HERE

Stay Safe,
Roger Slater